Customer Involvement

Hey, SCN: What’s Wrong With Marketing? — No, Really…

Hello SAP Community! I’m in marketing. But, I hope, the good kind. What does that mean? Well, I posted a quick thought to LinkedIn yesterday: “Yes, marketing departments should look after after lead generation and advertising. But a real marketing department is also responsible for (1) optimizing the end-to-end customer journey and (2) creating a thriving, interactive customer community — because, ultimately, this is what your brand will depend upon.” …

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PMCS @ INDUS Conclave, Mumbai 2015

Glimpse to INDUS Conclave | 14th and 15th April 2015 | The National Sports Club of India, Mumbai INDUS Conclave 2015 was held at National Sports Club of India at Mumbai. The event was filled with 450+ customers jamming up to the location and the crowd was electrifying and full of energy. The event started with the Welcome Note from Mr. Manish Choksi, Chairman, INDUS. The welcome touched a very …

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